News

Google Defers Demise of Third-Party Cookies

I know you’ve already heard the news, but still feel obligated to report that Google has announced it will support third-party cookies in Chrome until the end of 2023, more than a year longer than expected.  They nobly cite concern for “the business models of many web publishers” but protecting their own revenue and data-gathering seems a more plausible motivation.  They’re also grounding FLoC, their much-criticized cohort-based targeting alternative, until further notice.