Gupshup Raises $240 Million for Conversational Messaging

All that fancy AI is nice but most companies would be happy just to make customer interactions a bit less taxing – through a good messaging system, for example. Gupshup has built a $150 million business on that premise, and just raised $240 million to grow it further, bringing total funding to $384 million. The funding announcement includes a singularly unimpressive chatbot named Gupper that answers a few questions about the deal.

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MoEngage Raises $32.5 Million for Automated Experience Building

August 3, 2021

The modest ambitions of RPA are far from the grand vision of AI systems that autonomously optimize the entire customer experience.  MoEngage sits at the grandiose end of that spectrum, using AI to automatically map the customer journey, discover micro-segments of similar customers, and find the right offer, channel, and timing for each micro-segment at each step.  Somebody’s buying: they added more than 250 new customers over the past year and just raised a $32.5 million, bringing total funding to $73 million.

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Amazon Offers More Options for Creating Brand-Tailored Coupons

April 12, 2024

Discounts are becoming ever more important in the digital commerce space and Amazon has responded by enabling the creation of percentage or flat-rate discount coupons for tailored audiences. Brands will be able to target repeat customers, high-spend customers, recent customers or cart-abandoners. Additional audiences, such as promising customers and at-risk customers will be available in the U.S. only.

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