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How a digital assistant is fueling Tourism Australia’s content and consumer insights trajectory

Australian tourism body explains the process of rolling out its AI chatbot capability and the internal and consumer benefits it’s triggering.

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AlJammaz Technologies signs distribution agreement with Hewlett Packard Enterprise

July 29, 2021

AlJammaz Technologies, the leading value-added technology distributor and cloud aggregator in Saudi, GCC and the Middle East, announced that it signed a distribution agreement with Hewlett Packard Enterprise (HPE) for Saudi Arabia. With this partnership, AlJammaz Technologies is authorised to distribute Innovative edge-to-cloud solutions from across the HPE portfolio, including Compute, Storage, Software and Intelligent Edge. AlJammaz will also offer solutions as-a-service via the HPE GreenLake edge-to-cloud platform, as well as a wide range of networking solutions from Aruba.

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Industry Groups Seek Alternatives to Old-School TV Measurement

October 19, 2021

TV audience measurement may not be the most fascinating topic ever, but it’s important to some Dear Readers.  Those will be interested to learn that NBCUniversal is organizing a forum to explore new measurement products.  Participants include major trade groups, agencies, and brands.  Motivations include the new TV viewing methods and problems with the once-standard Nielsen ratings service.

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