IBM Buys Red Hat for $34 Billion

IBM is buying open source technology vendor Red Hat in a deal valued around $34 billion. IBM’s announcement crows this “changes everything about the cloud market”. But it also says Red Hat will operate as a separate unit, so it’s not clear how. Probably more relevant: Red Hat is growing and IBM is not.

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Marketers Throw Away Too Much Data: Digital Element Report

October 26, 2018

And since we’re on the topic, marketers also feel they’re throwing away a good portion of the data they do collect, says geolocation data provider Digital Elements. More than half felt they could increase revenues if they could use an extra 25% of the data they currently throw away. Most of the study focuses on IP location data, which 71% said was very important but just 39% are using fully.

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Meltwater Combines with Microsoft to Create an Integrated Communication Insights Solution

February 20, 2024

Meltwater, a provider of media, social and consumer intelligence, announced it is partnering with Microsoft on an integrated communications insights solution. The partnership will integrate the data from Meltwater’s listening tools with Microsoft’s AI-driven capability to deliver data “as dialogue.” Microsoft will use Meltwater as its provider of global intelligence, while Meltwater has made a multi-year commitment to Microsoft Azure as its preferred cloud platform.

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