Concerned that use of AI for automated recognition of human features, emotions, and social scoring can lead to discrimination, the European Data Protection Board (EDPB) and European Data Protection Supervisor (EDPS) teamed up to propose legislation to ban it.
The British Medical Journal reported on the types of data collected by mobile health and fitness (mHealth) apps in the Google Play Store. The authors analyzed 20,000+ apps and found that nine of ten collect and track user data. More than a quarter (28%) didn’t adhere to the platform’s terms of service to list collected data, including email addresses, cell tower location and multiple device identifiers. Results also identified third party libraries embedded in the apps and detected more than half were sending data to third-party servers.
The EU has adopted two new sets of Standard Contractual Clauses (SCC). The Cross-Border SCC is the first and it becomes applicable June 27, 2021. From then until September 27, 2021, the old and new SCC can be used. After that, new contracts must use the new SCC, which is consistent with GDPR and the Schrems II ruling, though old agreements will be honored if deemed appropriate. By December 27, 2021, all old SCC’s need to be replaced. To ensure compliance, organizations should review and make appropriate changes to international... Read More >
Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed. It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization. This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.