In Brief: FTC gives ByteDance, Facebook, YouTube 45 days to explain customer data use
Enforcement action could follow.
Enforcement action could follow.
Offers consumers streamlined privacy management to manage preferences depending on level of relationship (active, neutral, none) they have with a given company.
Consumers are indeed unhappy: 85% think a some or great deal of online content is dangerous, offensive, or inappropriate, according to this survey from the Trustworthy Accountability Group and Brand Safety Institute. Nearly all said they’d reduce spending on a product whose ads regularly appeared near malware (92%), terrorist recruiting videos (90%), Nazi propaganda (86%), or pirated content (83%).
Procrastinators of the world can throw a party whenever they get around to it: Google has once more pushed back complete third-party cookie deprecation. The new target is “early next year.” Reasons for the delay include concerns expressed by U.K. data regulator Information Commissioner’s Office, an ongoing inquiry by the U.K. Competition and Markets Authority, and widespread discontent in the advertising ecosystem.