In Brief: Switzerland is investigating a cyber attack on IT company Xplain, which has many federal and cantonal government departments as clients
The PLAY ransom group has claimed responsibility.
The PLAY ransom group has claimed responsibility.
The French regulator had imposed a €60 million fine against Microsoft for misleading cookie policies that made it difficult for Bing users to decline data collection.
Products to connect ad impressions with sales results are usually limited to one ad type and one sales channel. You can add VideoAmp and TransUnion to that list: they’ve launched an offering that links VideoAmpt’s TV viewer data with TransUnion’s TruAudience purchase data. VideoAmp can also use the data to optimize media plans in real time.
Customer intelligence platform Acxiom will collaborate with ActionIQ to deliver enhanced customer insights. ActionIQ’s CDP will integrate with Acxiom’s demographic, household, behavioral and preference data and with Acxiom’s RealID identity resolution solution. Acxiom experts will work with clients to customize and streamline ActionIQ.