In Brief: UK retailer JD Sports notified 10 million customers of a breach that may have affected their personal data
The company has claimed data was “limited,” since it didn’t include payment card data.
The company has claimed data was “limited,” since it didn’t include payment card data.
Expectations are more vendors may follow.
Retailers are super-excited about “composable” architectures, with 91% considering it important, according to this MACH Alliance survey. (MACH stands for Micro-Services, API-First, Cloud Native, and Headless, which is a good tech checklist for true composability.) But just 2% say their systems are fully composable today. The focus here is largely on in-store technology; Customer Data Platforms don’t show up in the discussion.
Customer data platform Blueshift has announced two new AI agents to help marketers work more efficiently. Compass is a “growth engine” that looks for under-engaged audiences and predicts what ideas should be prioritized. Launchpad assembles audiences and dynamic content based on Blueshift’s unified customer data layer.