Informatica Offers Free Data Integration Service

Informatica has launched a pair of free and pay-as-you-go data integration services aimed at companies that want to bring “power of data to the masses.” This makes them an interesting new passenger on the product-led-growth bandwagon, as well as positioning them to take advantage of self-service access to cloud data stores. So many buzzwords, so little time!

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South African car subscription service Planet42 raises $100M equity, debt

March 2, 2023

Planet42, a South Africa-based car subscription company that buys used cars from dealerships and rents to customers via a subscription model, has raised $100 million in equity and debt from a wide range of investors. According to the company, the new financing, comprised of equity, credit facility and debt, will rapidly scale its business and provide a million cars globally to people excluded from traditional car financing.

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Google AI Creates Search Ad Content

March 1, 2023

“Artificial intelligence” – perhaps you’ve heard of it? It’s no longer news when a company offers an AI-based product, but automatically creating advertising assets still is worth a whisper. Google has opened a public beta test for its tool to do that for search ads, based on materials the AI finds on the client’s landing page, website, existing advertisements and ad group keywords. Remember: good artists borrow, great artists steal.

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Salesforce Connects AI-Based Marketing Apps with Data from CDP and Google

June 8, 2023

Salesforce kicked off its big Connections conference yesterday, and if you’re surprised the focus was on generative AI, you haven’t been paying attention.  Still, the focus this time was on marketing applications that draw on Salesforce CDP data, so it’s right up our alley.  They also announced direct access to Google BigQuery data, ticking the “zero-copy” box as well.

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