Did you ever have that dream where you’re asked to the size of the marketing technology industry, and find answers ranging from $14 billion to $230 billion? Me too. The folks at Grand View Research have added a few more data points: they’ve just released a study estimating the marketing automation software market at $3.35 billion in 2015, growing at 8.5% per year. That would make it just under $4 billion in 2017. Their definition of marketing automation includes campaign management, email marketing, inbound marketing, mobile apps, lead management, reporting and analytics, and social media marketing; they say email accounts for 30% of the total. Another Grand View report pegs the CRM market at $23.1 billion in 2015, growing at 13.5% per year. Get all the details for just $4,950 per report.