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Most Web Sites Ignore ‘Do Not Track’ Browser Settings: Gizmodo

It’s nice to have an occasional bit of good news about privacy, but there’s plenty on the other side of the ledger. Gizmodo reports that the “Do Not Track” function built into many Web browsers is basically useless because most Web sites ignore it. Unlike GDPR, Do Not Track has no legal standing. That would require an Act of Congress so don’t hold your breath.

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Other Random Stuff: Mintent, AdLingo, inMobi

October 18, 2018

It’s hard to know what else you’ll like, so I’ll give you some options. Marketing ops: Mintent has bought gShift, which gives marketers a combination of content creation (Mintent) and content performance measurement (gShift). Conversational marketing: AdLingo has launched to provide conversational interfaces inside Web display ads. Customer data: mobile app developer inMobi has bought mobile user data and advertising platform Pinsight from Sprint. Note that I didn’t even bother with privacy.

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Meltwater Combines with Microsoft to Create an Integrated Communication Insights Solution

February 20, 2024

Meltwater, a provider of media, social and consumer intelligence, announced it is partnering with Microsoft on an integrated communications insights solution. The partnership will integrate the data from Meltwater’s listening tools with Microsoft’s AI-driven capability to deliver data “as dialogue.” Microsoft will use Meltwater as its provider of global intelligence, while Meltwater has made a multi-year commitment to Microsoft Azure as its preferred cloud platform.

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