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mParticle Simplifies Loading Mobile App Events to Facebook

CDP mParticle has added an integration to upload mobile app events to Facebook’s advertising platform in real time. This program will save marketers the effort of developing custom data feeds into Facebook. Good to know that Facebook’s other problems haven’t stopped it from finding ways to capture more data.

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Security Firm Shows Second-Hand Amazon Echo Could Spy on Buyers

September 24, 2018

Sorry to rain on the parade, but we also have a report that security researchers have shown a second-hand Amazon Echo can spy on people. This is so not surprising that we almost handed it over to our Department of the Obvious. Better news: the California legislature has passed a law setting security regulations for Internet of Things devices. This Digital Trends article says the law leaves much to be desired. But it’s a start.

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Meltwater Combines with Microsoft to Create an Integrated Communication Insights Solution

February 20, 2024

Meltwater, a provider of media, social and consumer intelligence, announced it is partnering with Microsoft on an integrated communications insights solution. The partnership will integrate the data from Meltwater’s listening tools with Microsoft’s AI-driven capability to deliver data “as dialogue.” Microsoft will use Meltwater as its provider of global intelligence, while Meltwater has made a multi-year commitment to Microsoft Azure as its preferred cloud platform.

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