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Senegalese FMCG intelligence startup Lengo AI secures pre-seed funding round

Senegalese FMCG intelligence startup Lengo AI has raised a seven-figure pre-seed round of funding to help it develop its product and team, and expand into new African markets. Founded in 2022 by Max Smith, Roger Xavier Macia and Ismaila Seck, Lengo AI is the first data-driven operating system for informal retail in Africa.

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Tanzanian business management startup Bizzyn now active in Kenya, Malawi

October 12, 2023

Tanzanian startup Bizzyn, a cloud-based financial management software designed specifically for small and medium-sized businesses (SMBs) in Africa, is already operating in Kenya and Malawi as it plans further expansion across the continent. By providing an all-in-one solution, the startup helps businesses streamline their financial workflows, improve accuracy, and save time and money, allowing them to focus on growing their operations.

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Flipkart launches “Flipkart Commerce Cloud” to provide retail intelligence solutions to retailers and e-commerce companies globally

October 12, 2023

Flipkart, India’s homegrown e-commerce marketplace, has launched ‘Flipkart Commerce Cloud’, which offers retail technology solutions for International retailers, marketplaces and e-commerce platforms. The company aims to help retailers across the world grow their business and solve business needs through intelligent and AI driven solutions.

CDPI Emerging Markets
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CDP mParticle Sold to Rokt for $300 Million

January 17, 2025

CDP mParticle is being acquired by ecommerce platform Rokt for a price of $300 million.  It’s the third acquisition of a leading independent CDP in a little over one month, following Uniphore’s purchase of ActionIQ and Contentstack’s purchase of Lytics. All three buyers offer some type of customer-facing technology; apparently they’ve decided that adding real-time profiles from CDP will give them a competitive edge.  (See this blog post for more analysis.)

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