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Survey of 1,500+ Americans finds 90% would support privacy legislation in their state

IDology’s 4th annual digital identity study found 61% of were “very” to “extremely” worried personal information is vulnerable to criminals, and 70% think companies capture their data without their knowledge. So, most would support passage of legislation similar to CCPA.

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Impact of CCPA year over year finds dramatic increase in cost as consumers act on privacy rights

March 15, 2022

A new trends report from privacy company DataGrail shows how much impact the California Consumer Privacy Act (CCPA) has had in just one year, including in other states. Consumers are exercising their CCPA Data Subject Rights (DSR) to access their data, delete their data, and stop the sale of their information to third-parties. As a result, costs are rising for business in staffing and processing to keep up.

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New report calls out need for adopting a new security paradigm encompassing XIoT

March 15, 2022

The acceleration of digital due to COVID-19 has taken many forms, and a major area of cyber concern is the intricate interconnection of traditional Internet Cloud data with many new “Smart” devices, grids, operations and overall systems. This includes input from many sectors – healthcare, industry, food & other supply chains, and many forms of infrastructure. Holistically, they are referred to as the Extended IoT (XIoT). A report from industrial cybersecurity firm, Claroty, looks at the rapidly evolving situation, key vulnerabilities, and why hackers’ ability to bypass the need for user action has opened the door for unauthenticated attackers to gain a network foothold and then move laterally—and quietly through a network to launch ransomware or perform other harms.

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Amazon Offers More Options for Creating Brand-Tailored Coupons

April 12, 2024

Discounts are becoming ever more important in the digital commerce space and Amazon has responded by enabling the creation of percentage or flat-rate discount coupons for tailored audiences. Brands will be able to target repeat customers, high-spend customers, recent customers or cart-abandoners. Additional audiences, such as promising customers and at-risk customers will be available in the U.S. only.

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