For the last decade, Toyota had one of the worst breaches in the automotive industry with the data of 2.15 million Japanese customers who used their cloud-based Connected service exposed. Connected, which is used for services including traffic updates and to get emergency help, could be accessed without a password due to poor security settings.
You may recall we reported last week that half of CIOs said their “citizen development” programs had failed, despite (or maybe because of) using low-code technology. This Jitterbit survey shows something similar: 51% of IT respondents were very or extremely comfortable with non-IT employees using low-code app building tools. You won’t be surprised that many more marketers (72%) of marketers felt it was just fine.
It’s easy (and sometimes convenient) not to delete data – but don’t! Google just got called out by a whistleblower for having saved resumes and personal data of EU and UK job interviewees, some who applied a decade or more ago. This violates EU and UK laws which don’t allow long-term retention of data that’s not strictly necessary. The company did in the past year roll out an auto-deletion tool, but that still doesn’t address its earlier non-compliance.
Email and mobile personalization platform Movable Ink has announced a new integration between its Da Vinci content personalization solution and Adobe Journey Optimizer. Joint customers will be able to develop content assets aimed at each individual email recipient and bring them into Adobe Journey Optimizer for deployment. This builds on an existing integration between Movable Ink Da Vinci and Adobe Campaign.