Zendesk Challenges Salesforce with Cloud-Based CRM Platform
Cloud-based customer service platform Zendesk has launched Sunshine, an open standards-based CRM platform that could be a serious competitor to Salesforce and Oracle. Sunshine runs on Amazon Web Services, can ingest data from any source, supports custom objects, and supports apps from outside developers. Zendesk says 60,000 custom apps already run on the system. It has further seeded the market with its own sales force automation and data analytics apps.