Finally, we have Shopify helping its clients adjust by integrating Yahoo’s cookie-free  Connect ID for ad targeting.  The deal will let Shopify merchants target (and retarget) ads at individuals across the 3,000-plus publisher domains that support Yahoo’s Connect ID.

In the on-going plague that is Facebook, I could mention The New York Times’ report that they are pushing their own propaganda through the News Feed or that the ad industry proposes to “combat” social media hate speech without cutting off the ad spending that funds it. But let’s instead offer a ray of hope: Blackbird.ai has raised $10 million for its platform to quickly detect and respond to social media disinformation campaigns.

It’s deal-making time for generative AI model builders and publishers who can provide them with quality data.  Germany publishing giant Axel Springer is trading access to its data for Microsoft adtech, AI, and Azure hosting solutions.  Meanwhile, The Financial Times has struck a deal with OpenAI to license its content with attribution of summaries and quotes.