ThoughtSpot took a survey of data analysts, who rather glumly reported they spend too much time creating low-value reports and not enough on strategic business initiatives. They’d love to see more data-literate, AI-assisted business users who could answer their own damn questions.
NIST issues challenge with cash prizes to protect public safety PII The National Institute of Standards and Technology (NIST) has launched the Differential Privacy Temporal Map Challenge drawing on crowd sourcing to find new ways to protect data from public safety datasets (gathered to issue weather warnings, food recalls, or manage other emergency health needs).
Martech financing in general has picked up since the first half of the year, according to LUMA Partner’s third quarter report. Deals are still lower than year except in the red-hot Direct-to-Consumer sector. Their recap of martech acquisitions includes the $35 million purchase of self-proclaimed CDP Retention Science by Web hosting company Endurance International group in July, which had slipped under our radar.
Customer intelligence platform Acxiom will collaborate with ActionIQ to deliver enhanced customer insights. ActionIQ’s CDP will integrate with Acxiom’s demographic, household, behavioral and preference data and with Acxiom’s RealID identity resolution solution. Acxiom experts will work with clients to customize and streamline ActionIQ.