Alternate News Channels Gaining on Social Media: Reuters

On the off chance that you have time to pore through a 136 page report, I’ll nominate this really interesting study from Reuters on the current state of news consumption. Lots of surprises here: news consumption is growing faster on messaging systems, aggregators, and voice devices than social media; ad blocking growth has stalled; the U.S. is more polarized than anyplace except Hungary. If you want more on broader social trends:

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Marketers’ Interest Grows in Voice Assistants, Wanes in Wearables: Newbase Study

June 23, 2017

None of you read the studies we offered yesterday on consumer trends. Let’s see if you’re more interested in what marketers are thinking. We’ll start with this a poll from media agency Newbase. They compared marketers’ technology priorities in 2016 and 2017. Mobile devices topped the list in both years. Interest grew the most in voice assistants and artificial intelligence, and dropped the most in wearables, Internet of Things, and m-commerce. Remember Apple Watch?

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