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Alteryx Sells to Private Investors for $4.4 Billion

Acquisitions by software vendors are often strategic, but don’t underestimate the allure of simple financial gain.  Analytics software vendor Alteryx, which has been a public company since 2017, has agreed to sell itself to private equity investors Clearlake Capital Group and Insight Partners.  The deal is valued at $4.4 billion, a 29.1% premium over the company’s closing share price last Friday.

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Snowflake Buys Samooha to Simplify Building Data Clean Rooms

December 19, 2023

Developers who build applications that run on someone else’s platform know they risk being knee-capped if the platform builds similar features into its core system.  Data clean room vendors received a reminder today when Snowflake announced it is purchasing Samooha, a system that simplifies clean room development on Snowflake.  Samooha was already a Snowflake partner but presumably the deal will allow them to create even tighter integrations.

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Treasure Data Introduces CDP Trade-Up Program

January 14, 2025

Treasure Data will provide its system to free for companies that are stuck in contracts with other CDPs. The trade-up program is available to companies with roughly firms with $1 billion or more revenue, that already have a competitive CDP in place. There will still be some costs for services to make the conversion but Treasure Data says these are fairly small since it has considerable experience with such projects.

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