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Children’s Privacy: Is Google tracking kids via its platform YouTube?

A report from Adlytics, backed up by separate research conducted by Fairplay, indicates that Google’s YouTube platform may still be collecting data from children and targeting ads at them. If that is true, the company may be looking at tens of billions in future fines for what would be a violation of the Children’s Online Privacy Protection Act (COPPA) and the consent decree Google has with the Federal Trade Commission (FTC).