Conversica Buys Chile-Based for AI-Based Conversations in Spanish

Another, much smaller acquisition: artificial intelligence vendor Conversica, which offers a virtual sales assistant for simple conversations, has purchased, a Chilean firm specializing in Spanish-language conversations. Interesting on several levels: the importance of training data, expansion into South America, and how far companies will go for AI talent.

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Few Employees Consider Themselves Data Literate: Qlik Study

January 29, 2018

In fact, companies struggle to measure a lot of things. This survey from Qlik suggests one reason is a lack of basic data literacy skills. Just one-quarter of junior- and mid-level employees classified themselves as data literate while 74% felt their company would value them more if they improved their data literacy level. Encouragingly, 82% said they’d be willing to invest more time and energy in improvement. Click here to rate your own data literacy skills.

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Amperity Launches New Lakehouse Offering

May 17, 2024

Amperity has launched Lakehouse CDP,  which delivers CDP functions within “lakehouse” data stores including Snowflake and Databricks.  Amperity tools for data modeling, data quality, identity resolution, generative AI, segmentation, and performance measurement will send all results to a company’s own lakehouse rather than a separate Amperity-managed database. Modules can be used independently but the real benefit here is that Amperity is one of the few “composable” CDP vendors who offer a complete set of pre-integrated CDP functions.

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