Customer Data Platforms Are Not Snake Oil
The CDP Institute recently asked several senior IT managers for their opinions on Customer Data Platforms. They had a number of objections that deserve to be taken seriously. Read more on our blog.
The CDP Institute recently asked several senior IT managers for their opinions on Customer Data Platforms. They had a number of objections that deserve to be taken seriously. Read more on our blog.
I’ll admit that headline grabbed my attention.
Let’s venture beyond digital into the real world itself.
Here’s a new buzzword for your Bingo card: “agentic AI”, which describes systems that act by themselves rather than in response to a prompt. Salesforce was all over the concept last week, announcing its Agentforce collection. According to the company, it replaces the “now-outdated copilots and chatbots” with agents “operating autonomously, retrieving the right data on demand, building action plans for any task, and executing these plans without requiring human intervention.”