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GfK expands partnership with BrandTotal, empowering Mexican advertisers with rich data on competitive social advertising campaigns

The leader in consumer and market intelligence and analytical and consulting services – today announced an expanded partnership with BrandTotal, the leading social competitive intelligence and brand analytics platform. This partnership offers a powerful new solution for Mexican companies: the availability of real-time market intelligence for paid social media advertising.

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Grab, EMTEK, Bukalapak launches new program to accelerate digitalization for Indonesian MSMEs in small cities

October 28, 2021

Understanding that health and digitalization are the foundation of the society and economy, Grab, together with telco EMTEK and e-commerce Bukalapak, has recently launched an accelerator program called, ‘City of the Future’, aimed at targeting 10,000 MSMEs in small cities throughout Indonesia and help them on vaccination, adoption of digital platforms, and empowerment through training and mentoring for business development.

CDPI Emerging Markets
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Brazil’s Hash raises $40M in a round led by QED and Kaszek for its white-label payments software

October 28, 2021

Hash, a payment infrastructure fintech, announced today that it has raised $40 million in a Series C funding round co-led by QED Investors and Kaszek. The raise comes just six months after the Brazilian startup raised $15 million in Series B financing led by Alexandria, Virginia-based QED, and brings its total raised to nearly $59 million since its 2017 inception. Endeavor Scale-Up Ventures also put money in the round.

CDPI Emerging Markets
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GrowthLoop and TransUnion Partner to Optimize Audience Reach

April 19, 2024

GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads.  The data should also help clients to find matches among records within their files, building more accurate customer profiles.  GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.

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