The suit, filed on behalf of a group of Illinois residents, says a person’s facial features are unique, so collecting and using them without consent is in violation of BIPA rules.
The UK Information Commissioner’s Office (ICO) has released new guidelines for video games to ensure they comply with the UK Children’s Code. Requirements include that companies must: 1) identify that if players are under 18, the game is not detrimental to them; 2) work to discourage false declarations of age; and 3) demonstrate that behavioral profiling for marketing purposes is switched off by default.
“Look on the bright side,” sings Stephen Sondheim’s Charles J. Guiteau as he waits to be hanged. In that spirit, financial advisory firm Ciesco reports that 2022 was a “buoyant year for M&A activity”, with a 20% increase in deal volume, including a 12% rise for martech. Announced deal value was down by half but we won’t dwell on that.
Just over one-third of marketers plan to either buy a new CDP (21%) or replace an existing one (13%) this year, according to this Optimove survey. Unfortunately, it doesn’t report how many have a CDP already in place, which would put the other values in perspective. It does seem that CDPs are a relatively low priority: they rank sixth on the list of new systems and eighth on the list of systems to replace.