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In Brief: Mozilla’s new Firefox 102 comes with a Query Parameter Stripping function to disallow URL tracking, including by Facebook, Marketo and HubSpot

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Children’s Privacy: Discord found enabling malware-as-a-service hacking among teens

July 5, 2022

Routine malware checks conducted by Avast Security uncovered malware being propagated on Discord, the popular teen community chat app. The research team was surprised to learn that the activity was coming from teens, and identified the activity as part of a relatively recent trend called “malware-as-a-service,” in which people are given plug-and-play capabilities to be able to hack without the need for technical skills. In this case, it was being done by minors between the ages of 11-16.

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Martech Spending Grows as Percentage of Marketing Budget: CMO Survey

April 26, 2024

Martech keeps taking larger bites out of marketing budgets: 17.3% last year, 19.9% this year, 23.5% next year, and 30.9% five years from now, according to the latest CMO Survey. This despite barely more than half (56.4%) of current tools being used and nearly half (48.8%) of the survey respondents reporting worse-than-expected results. Oddly enough, marketers rate selecting marketing technologies as the thing they do best.

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