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Mahindra & Mahindra, India gives dealers and customers a smooth ride across touchpoints with Salesforce

Salesforce helped Mahindra deliver connected experiences, simplify customer interactions and future-proof their business. Salesforce helped Mahindra to connect customer interactions across touchpoints into one seamless experience and it makes a 360-degree customer view possible. Salesforce is helping put all these objectives into action across 400+ call centre agents and 18,000+ users working at M&M dealerships.

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Retention platform CleverTap bags $105M in fresh funding

August 25, 2022

Customer engagement and retention platform CleverTap has raised $105 million in a new financing round, the latest in a series of India-origin startups making fast inroads in the global SaaS race. The new round values the startup at about $775 million, up from $385 million in 2019. The startup operates cloud-based customer management and engagement tracking tools that help its clients sustain their user bases and increase their lifetime value.

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Amazon Offers More Options for Creating Brand-Tailored Coupons

April 12, 2024

Discounts are becoming ever more important in the digital commerce space and Amazon has responded by enabling the creation of percentage or flat-rate discount coupons for tailored audiences. Brands will be able to target repeat customers, high-spend customers, recent customers or cart-abandoners. Additional audiences, such as promising customers and at-risk customers will be available in the U.S. only.

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