News

Neustar Launches Unified Identity Solution

You really seem interested in cookie-free identity solutions, Dear Reader, so I’ll share this announcement about Neustar Unified Identity, an “end-to-end identity management solution that enables resolution of offline to online identifiers by responsibly connecting people, location, and device data.”  If I understand correctly, Unified Identity lets CDPs and other external systems tag their data with identifiers created by Fabrick, Neustar’s “next generation Customer Identity Platform” which is powered by OneID, Neustar’s “identity graph platform”.