New US bill takes aim at Amazon, Google and other Big Tech to forestall monopolies

A bipartisan anti-trust bill that looks like it may have sufficient Senate votes to move on to Congress could prevent Amazon, Apple, Facebook, Google and other major technology companies from favoring their own platforms to keep smaller companies from being able to compete. Big Tech companies have countered that it will be harder for them to ensure privacy and security…but, given their records, maybe it can be cause to improve.

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Blockgraph and Fullthrottle Connect TV Audiences with First-Party Data

June 14, 2022

Blockgraph is another cookieless identity resolution vendor.  It has an intriguing backstory as a Comcast spin-off now jointly owned with Charter and Paramount, and enabling privacy-safe data sharing and TV ad targeting.  Blockgraph just partnered with FullThrottle, which collects first-party data for its clients.  FullThrottle clients will map their data to Blockgraph households for ad targeting and measurement.

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