Preset Raises $35.9 Million Series B for No-Code Data Visualization

Does the term “no-code” set your heart aflutter?  If so, be sure to sit down before reading that no-code data visualization and dashboarding platform Preset has raised a $35.9 million Series B, bringing total funding to $48.4 million.  Less evolved users can still write SQL queries if they wish.  Preset is a managed service on top of Apache Superset, which some readers will find even more exciting than no-code.

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Most CMOs Think They Run Digital Transformation: Gartner Report

August 25, 2021

I know you love Gartner reports, Dear Reader, so here’s a fairly modest one about the role of marketing in digital transformation.  The most interesting news is that 80% of CMOs leaders think they’re responsible for leading digital business transformation strategies, a figure that most non-marketing leaders would probably find delusional.   More realistically, 83% say that innovation programs have not met management expectations.

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Monte Carlo Announces $60 Million Series C for Data Observability

August 24, 2021

Since we’ve already started down the data geek rabbit hole, here’s news that data quality vendor Monte Carlo has raised a $60 million Series C, bringing their total to $101 million.  Monte Carlo’s super power is making it easier for data engineers and analysts to monitor the quality of data as it moves through company pipelines.  That’s called “data observability” and quite a few companies do it.

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Salesforce Connects AI-Based Marketing Apps with Data from CDP and Google

June 8, 2023

Salesforce kicked off its big Connections conference yesterday, and if you’re surprised the focus was on generative AI, you haven’t been paying attention.  Still, the focus this time was on marketing applications that draw on Salesforce CDP data, so it’s right up our alley.  They also announced direct access to Google BigQuery data, ticking the “zero-copy” box as well.

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