Google has agreed to pay a $700 million fine to settle the multi-state lawsuit related to its app store payment processing system.  The figure includes $630 million to be paid to up to 102 million U.S. consumers to compensate for higher prices caused by Google’s approach.  Google still faces other anti-trust actions, notably the federal case still underway in Washington, DC.

It may take a while for BigTech to realize that global regulators are not as deferential as they used to be.  Adobe just learned that the hard way – with a tuition of $1 billion in termination fees – when it agreed with Figma to abandon their proposed merger.  “Thousands of hours spent with regulators around the world” couldn’t convince authorities that their product design products are not competitive, and never could be.

CX management platform Sprinklr is introducing “digital twins.” Not your average chatbot, a Sprinklr digital twin is more like an AI-powered employee, able to plan actions, create workflows and make decisions, but at speed and at scale. They are said to be more easily trained than chatbots and can operate within brand policies and guardrails.