Here’s something for you no-code fans: no-code storefront building platform Shogun announced a $35 million Series B, following a $10 million round in March. Shogun sits atop Shopfiy, BigCommerce, Magento, and other ecommerce systems.
Publicis Sapient’s survey of 5,000 people from Great Britain, France, Germany, Australia and the United States revealed that 61% know little or nothing about how companies use their data – and they worry this can be harmful. The survey also found a disparity between those who are more educated, younger and tech savvy, in their degree of mistrust. Results indicated significant uncertainty and dissatisfaction with companies in multiple categories.
COVID-19 has had a mixed impact on B2B purchases, delaying some and accelerating others, according to this DemandGen Report study for Demandbase. Functionality (73%) and pricing (72%) nearly tied for the top vendor selection criteria, with ease of use (56%) further down the list. Integration wasn’t an option on the questionnaire although some respondents wrote it in.
Continuing its early fall shopping spree, Salesforce has signed a definitive agreement to acquire data protection and management company Own (it is also acquiring voice agent vendor Tenyx). In addition to analytics capabilities Own will enhance Salesforce’s existing data security tools. It has been a Salesforce AppExchange partner for over 10 years.