Vaccine Alone Won’t Cure Retail Woes: BlueVenn Survey

Shoppers won’t necessarily rush back to stores even after a COVID vaccine is available: just 41% of U.S. respondents to this BlueVenn survey said they’d be more likely to shop after receiving a vaccination. Quite a bit more here about shopper attitudes and how businesses are adapting to the pandemic. Also, 64% of U.S. companies and 71% of U.K. companies said they had a Customer Data Platform; the figure rises to 95% for those over £100 million revenue.