84% of Consumers Bought on Social Media in Past Year: Treasure Data Survey
Staying cheerful, this Treasure Data survey confirms that social commerce is here to stay: 84% of respondents said they made at least one purchase on social media in the past year. Bonus puzzle: 83% say they’d share contact data such as email and phone for discounts and other benefits, but 58% also say they never share data due to privacy concerns.