Adobe Bans Political Ads from Advertising Cloud

So, the #StopHateForProfit Facebook ad boycott happened with no meaningful impact on the company’s revenue but what our friends at The New York Times call “reputational harm”. Arguably more significant, Adobe announced it will join Twitter in banning all political ads in its Advertising Cloud. Not that were many to start with, but it’s another talking point for people who argue that ineffectively governed political advertising is worse than none at all.

More News

Previous Article

Dragonchain Spins Off Decentralized ID Solution

July 31, 2020

The other side of customer tracking by advertisers is identity management by customers. Blockchain platform Dragonchain has just spun off a new company called MyFii to develop its decentralized identity solution, which splits customer information into pieces that can be stored separately. Companies can then verify identities based on the fragments, thus avoiding the risk of storing personal identifiers. Clever.

CDPI Newsletter
Featured Article

Bombora Offers B2B Ad Targeting and Personalization Based on Content Consumption

June 2, 2023

Bombora has launched Visitor Insights, a consent-based website tag that tracks the topics a device has consumed.   It infers intent, job function, management level, and other information that B2B publishers can use for ad targeting and personalization.  This Bombora report shows intent trends by industry: for example, media and advertising users show 70% more interest in Customer Data Platforms than they did last year.

CDPI Newsletter