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Firebolt Raises $100 Million for Cloud Database

Cloud data warehouse vendor Firebolt announced a $100 million Series C, just six months after a $127 million round last June.  Firebolt competes with Snowflake, Databricks, and BigQuery in a super-hot segment that’s increasingly relevant to CDPs.

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Inside Latin America’s creator economy: Rich in influence, poor in cash

January 27, 2022

There’s an open opportunity to build dedicated creator tools. Hundreds of creators we surveyed last year cited difficulty in the production and administrative demands of content creation. Pricing and contracting are also major friction points, alongside tech platforms’ shifting rules and algorithms. In some ways, the rapid growth of Latin America’s large creator base is also its challenge: everyone wants to be an influencer. In part, this gold-rush phenomenon has caused a fragmentation of revenues, shrinking paychecks for any single creator.

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Customer Data Platform Industry Adds New Vendors: CDP Institute Report

July 12, 2024

Software vendors continued to add Customer Data Platform (CDP) capabilities to existing systems in the first half of 2024, according to the CDP Institute’s latest Industry Update report.  Nearly all of the dozen companies appearing in the report for the first time started as marketing or messaging applications and added CDP capabilities after they were built.  These firms accounted for most of the industry growth during the report period.

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