Medallia, the customer and employee experience platform, has launched four new AI tools. These include Ask Athena, a chatbot trained on an organization’s experience and other data, and Intelligent Summaries, producing AI-generated briefs on interactions, customer profiles and issue resolution. Medallia has also established an internal AI Moderation Council to support ethical, responsible, and inclusive use of AI.

Skai, the omnichannel marketing platform (formerly Kenshoo) reports that 77% of marketers surveyed for their “State of Retail Media” report saw good to excellent results from retail media. Only 3% saw poor results and none said results were terrible. Interestingly, the report found brands and agencies misaligned, with brands seeking online/offline retail opportunities while agencies manage retail media like just another channel.

Customer intelligence platform Acxiom will collaborate with ActionIQ to deliver enhanced customer insights. ActionIQ’s CDP will integrate with Acxiom’s demographic, household, behavioral and preference data and with Acxiom’s RealID identity resolution solution. Acxiom experts will work with clients to customize and streamline ActionIQ.