Emoji Search Is Growing

When even speaking is too much work, there are always pictures. DigiDay tells us that emoji search has grown from a joke to an actual trend. So much so, in fact, that measurement vendor Moat has partnered with “visual messaging platform” Emogi to measure performance of branded emojis and stickers. And it’s not just emojis: visual search company ViSenze reported in February that they had processed 350 million shopping image queries in 2016, a 250% increase over 2015. If a picture really is worth a thousand words, think of the time being saved by weary consumers.

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ChannelTech Firms Zift Solutions and Relayware Agree to Merge

July 13, 2017

Did you also know that “ChannelTech” is the latest industry mashword?  Not really, since I just made it up.  I also made up “mashword”, which sounds less pretentious than “portmanteau”.  The non-fake news is that Zift Solutions and Relayware, which both help companies market through channel partners, have just announced a merger.  ChannelTech is interesting because it’s a parallel universe to martech that’s unfamiliar to most direct-to-customer marketers.  Parallel universes are interesting because they often contain ideas worth borrowing.  Feel free to call them “borrideas”.  You’re welcome.

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Microsoft Lets Publishers Block Bing Chat Separately from Bing Search

September 26, 2023

Nearly one-third of major news publishers have blocked generative AI tools from reading their content.   But that’s a drastic measure which could also exclude their results from conventional search engines.  Microsoft has just given publishers the option to block access by Bing Chat without also removing their content from search results.  We’ll see if competitors do the same.

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