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Episerver Adds AI-Driven Content Selection

Web content management and ecommerce vendor Episerver has added a module for AI-driven content selection. It complements the system’s existing on-site search, product recommendations, event-triggered messaging, and email personalization capabilities. The new module can pick the best sequence of content for each individual over time.

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SRAX Offers Revenue Sharing for Consumer Data Sales

March 16, 2018

This notion of consumers selling their own data just won’t go away. This newsletter has covered several vendors and our sister blog Customer Experience Matrix recently took a deeper look. Now here’s a MarTech piece announcing yet another product, from SRAX, and casually mentioning two others, Datum and Data Wallet. As the Customer Experience Matrix piece shows, business models vary considerably and many of these are more about building advertising audiences than paying people for their data.  Seller beware.

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Meta Releases Lying, Offensive AI and Pretends to Be Surprised

November 23, 2022

Like trouble, bad behavior by Meta shows up whether you look for it or not.  The latest is an open-source language model that was supposed to provide reliable search results because it was trained on academic papers.  Alas, it was quickly withdrawn after reviewers found that it returned results that were grammatical and plausible but also incorrect, not to mention filled with “antisemitism, homophobia, and misogyny.”  How can this be a surprise?

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