European regulators started worrying about AI well before ChatGPT burst on the scene. Their head start let a key committee in the European Parliament pass a well-considered draft AI Act this week. The law would segment AI applications into four risk levels and set different requirements for each.
Not every data integration story involves AI. Here’s the more straightforward news that data integration and analytics platform Qlik has closed its acquisition of data quality vendor Talend. Both firms are owned by private equity investor Thoma Bravo. The deal is apparently part of Qlik’s plan for an IPO, which was quietly revealed in January.
This Sitecore survey of U.S. digital marketers found that 84% felt AI should be regulated, although only just 22% want the federal government to do the job. Four out of five (80%) respondents have experimented with generative AI and a charmingly optimistic 82% think AI will lead to more jobs. In other news, 85% plan to add composable software to their martech stack.
Procrastinators of the world can throw a party whenever they get around to it: Google has once more pushed back complete third-party cookie deprecation. The new target is “early next year.” Reasons for the delay include concerns expressed by U.K. data regulator Information Commissioner’s Office, an ongoing inquiry by the U.K. Competition and Markets Authority, and widespread discontent in the advertising ecosystem.