Google begins enabling Privacy Sandbox toolkit for Chrome

Google has begun its roll out of privacy-focused API’s with the goal of phasing out third-party cookies by Q3 2024. Google intends to enable APIs for around 35% of browsers now and will scale to 60% over the next month. Shipping these APIs is a major step toward Google’s goal of phasing out third-party cookies entirely.

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Technology Is CMOs’ Biggest Innovation Challenge: Dentsu Survey

July 25, 2023

When Dentsu asked CMOs to name their biggest problem, budget headed the list while technology and measurement came in last.  But the answers were different relating to innovation, where technology implementation ranked as the top challenge.  You won’t be surprised that CMOs are optimistic about generative AI; you might be surprised that just 6% worry it will have negative consequences, compared with 32% of consumers.

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Microsoft Lets Publishers Block Bing Chat Separately from Bing Search

September 26, 2023

Nearly one-third of major news publishers have blocked generative AI tools from reading their content.   But that’s a drastic measure which could also exclude their results from conventional search engines.  Microsoft has just given publishers the option to block access by Bing Chat without also removing their content from search results.  We’ll see if competitors do the same.

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