In Brief: First LGPD Civil Action
Three days after Brazil’s law was enacted, a company holding 500,000 records was sued.
Three days after Brazil’s law was enacted, a company holding 500,000 records was sued.
BIGID and IAPP issue global report: The State of Data Rights More than 475 privacy executives from around the world participated in the BIGID/IAPP survey released today. More than half said they plan to invest in data discovery. Nearly 60% in financial services are prioritizing data discovery, inventory and mapping. And, the report said, more U.S. companies plan to invest in data rights management than those in the rest of the world.
New privacy features include an incognito guest mode and easy access preferences.
Amazon advertisers can now measure results outside of Amazon stores using a new service from Stackline and Gigi. Gigi will enable unified audience buying for Amazon Marketing Cloud and Amazon DSP, which run ads in Amazon’s online stores and streaming TV channels such as Prime Video. Stackline’s panel-based multi-retailer attribution will track customer behavior across Amazon, Walmart, Target, and other major online or in-store retailers.