Near Raises $100 Million Series C

Next, an even bigger $100 million raise for Singapore-based Near, which collects behavior, location, and transaction data on a staggering 1.6 billion users worldwide and lets clients send them targeted messages. Total funding is now $134 million. (Don’t confuse them with San Francisco-based blockchain start-up Near, which raised $12.1 million last week.)

More News

Previous Article

Marketers Run Just 10% of Customer Experience Programs: Serenova Survey

July 16, 2019

Some jargonistas substitute “customer experience” for “marketing”, on the theory that one encompasses the other. But this survey for contact center vendor Serenova found otherwise: just 10% of customer experience teams report to a marketing leader. Much more common were reporting to CEO (33%) or head of operations (26%). Lots more here about CX priorities, technology, and obstacles, including that lack of a single customer view is the biggest challenge.

CDPI Newsletter