NOYB accuses German political parties of violating GDPR
Civil rights group, NOYB (abbr. for “none of your business”), founded by activist Max Schrems, filed complaints in Berlin against Germany’s major political parties claiming violation of General Data Protection Regulation (GDPR) during the 2021 election campaign. The goal is to stop the microtargeting of online political advertising and its processing, a practice that has become widespread, including in the UK and US. GDPR does protect the data of people’s political views.
This follows a vote last month by the European Parliament to ban political microtargeting on online platforms.