TouchCR Unbundles Customer Data Services

TouchCR also builds unified customer profiles, along with customer scoring and segmentation. It has just unbundled key services including customer data merge and integration, scoring, journey state reporting, and dashboards. TouchCR is focused on ecommerce clients and integrates with all products.

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Iterable Adds Connectors for Direct Mail, Social Audiences, and Web/Mobile Push

September 15, 2017

Today’s lesson: Personalization is cool but omni-channel personalization is even cooler. Exhibit A is Iterable, which has expanded the reach of its “growth marketing platform” with connectors for direct mail, web push, rich content mobile push and Facebook and Instagram Custom Audiences. Iterable’s core functionality is to send segments and personalized messages to external systems for delivery. It works with any type of data but doesn’t manage a unified database on its own.

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Meta Releases Lying, Offensive AI and Pretends to Be Surprised

November 23, 2022

Like trouble, bad behavior by Meta shows up whether you look for it or not.  The latest is an open-source language model that was supposed to provide reliable search results because it was trained on academic papers.  Alas, it was quickly withdrawn after reviewers found that it returned results that were grammatical and plausible but also incorrect, not to mention filled with “antisemitism, homophobia, and misogyny.”  How can this be a surprise?

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