News

Zeta Adds Snowflake Integrations for ID Graph, Enrichment and Activation

Zeta is the latest CDP to hop on the Snowflake bandwagon.  They’ve launched Zeta Connect, which simplifies integration of Snowflake data with the Zeta CDP, which includes activation capabilities, and Zeta Enrich, which connects Snowflake data with Zeta’s identity graph, data hygiene and enrichment tools.  Go ahead: call it an avalanche.

More News

Next Article

Treasure Data Adds Unified Data Privacy, Governance and Security

November 18, 2021

Treasure Data has launched a unified platform for privacy, consent management, compliance and security controls on personal data.  The new suite, Trusted Foundation, provides central control over data access, ensures that all activations comply with consent requirements, and monitors data use through log audits and anomaly detection.   Treasure Data isn’t the first CDP to add privacy management, but it’s still not common.

CDPI Newsletter