CDP Institute

23andMe has filed for bankruptcy and its customers are being advised to request immediate deletion of their data to avoid their genetic data being sold off. The company, which holds data of ~7 million customers, suffered a massive breach in 2023 and faced a subsequent loss of consumer trust which began a spiral fall.

California is intent on companies respecting and responding adequately to consumer privacy rights requests as outlined in the California Consumer Privacy Act (CCPA), and Honda Motor Company just received a $632,500 administrative fine for not complying. Reasons included the company requesting excessive information and verifications to submit a deletion request.

The Genomic Data Protection Act has been proposed in the US Senate in a bilateral move to protect genomic information, such as DNA, RNA and genetic data. This federal initiative follows several states, including Nevada and Virginia, having passed their own genetic data protection laws.

A Norwegian man curious to find out what, if anything, ChatGPT knew on a very familiar topic – researched himself. And it did in fact know more than he felt it needed to about himself, his family and location – but what stopped him in his tracks was it also erroneously claimed he was a convicted criminal, who’d killed several of his children and that he’d been in prison. All possible when ChatGPT hallucinates as it sometimes does – and terrifying for us in the real world!

Federal and state laws were broken, since PSEA took 8+ months to notify them.

Just as we worried cookies were going by the wayside, there’s a new flavor in town. The AI-powered Agentic cookie, a privacy-perfect confection guaranteed to delight marketers with pounds of valuable data and entice customers with a fully baked, frictionless experience, courtesy of an AI-assist.