74% of CDPs Return Value Within One Year: Tealium Report

Nothing brightens the day like a nice CDP industry survey, eh, Dear Reader?  Our friends at Tealium have provided just that, with lots of good news about CDP value (74% show positive ROI within one year of deployment; companies with established CDPs are twice as likely to meet marketing objectives as those without).  Plenty more detail about use cases, features, performance, team size, and management.