Amazon Reaches $11.5 Billion Q4 Ad Revenue, Gaining Ground on Google and Meta
Amazon’s ad business reached $11.5 billion in the final quarter of 2022, a 19% increase over the previous year. To put that in perspective, Google’s ad revenue during the same period was $59.1 billion, down 3%, and Meta reported $31.2 billion, down 4%. In other words: Amazon is still far behind the leaders, but gaining.