Consumers Want Choice of Support Channels: UJET Survey

CDPs help customer service teams provide consistent experience across channels. I’ll just mention that since I otherwise wouldn’t have excuse to discuss this UJET survey about support channel preferences. The main message is that consumers want a wide choice: more than half wanted to text, email, chat, phone, and upload photos, screenshots, and videos. Channel preferences differ by age group except for Facetime, probably because Grandma already uses it to bond with the grandkids.